Overview
The Social Media Manager will lead the planning, delivery, and optimisation of social media activity across key business areas to shape audience engagement with Oxfam's mission and strengthen its brand.
Key Responsibilities
- Align daily social content with core activity and brand messaging.
- Maintain high standards across all channels.
- Ensure best-practice approaches are consistently applied.
- Help bring Oxfam's work to life online.
- Grow meaningful engagement.
- Support the impact of campaigns and income-generating activity.
Required Experience
- Demonstrable specific experience and knowledge of major social media platforms and their technical requirements.
- Experience of planning, delivering and project-managing social media activity on behalf of a brand or organisation.
- Understanding and demonstrable ability to develop and deliver strong digital marketing activities with a focus on fundraising, campaigning, retail and engagement.
- Experience of using audience insight and performance data to inform strategies and optimise results.
- Experience of building engagement and understanding how to create content that drives action.
